“Yet mark’d I where the bolt of Cupid fell: It fell upon a little western flower…maidens call it love-in-idleness…The juice of it on sleeping eyelids laid, will make man or woman madly dote upon the next live creature that it sees.” So claims Oberon in Shakespeare’s A Midsummer Night’s Dream, echoing centuries of creepy crones, wizards and shady apothecaries all promising an elixir to call down Cupid. Surely, in our cynical, scientific, deterministic times, romantic love has been discredited by screenwriters and behavioral scientists alike; the promise of a love potion has all but disappeared.
Not so! Love potions, herbs and oils are a booming business; love rituals, spells and other shenanigans intended to inflame the heart of the beloved (or at the very least catch his or her attention) abound. To be fair, many of the herbal ingredients recommended by holistic practitioners are more directly linked to sex: Foregoing romantic or magical attribution, the promised result is framed in such clinical phrases as “increases blood flow to the genitals” or “boosts overall energy including libido.” Perhaps we find these medical descriptions comforting. Given the often catastrophic, unintended and harrowing results of love potion use described in myth and legend, perhaps a little increased blood flow is harmless enough. (more…)